How Entrepreneurs Make Money by Focusing on What Sells Instead of What They Know

Irrespective of what you know, if you are unable to make sales, you are out of business. It is what you do with what you know and people are willing to pay for that puts money in your pocket. That product or service which helps customers to solve their problems and they are therefore prepared to spend money on is what you need. As an entrepreneur, that is what keeps you in business and sustains you there.

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